Since I was a child, I’ve been always fascinated by the artistic expressions. I was looking for my personal one. At the age of fourteen, while I was attending the high school of art, I’ve heard of the advertising practice of art direction for the very first time, It was love at first sight. We’ve been flirting through the walls of the New Academy of Fine Arts in Milan (NABA). I began working as Graphic Designer and Digital Art Director for a site of online shipping. Actually, I concurrently did three jobs in order to pay the academy fees.
During the third year my love brought me abroad for six months, attending the University for the Creative Arts in Farnham. In England I’ve won a contest that allowed me to do an internship in Bloom Consulting Agency based in Madrid. Once I came back in motherland, I graduated in Graphic Design & Art Direction (106/110). In the meanwhile I have started my first job as Assistant Art Director at Ogilvy & Mather Advertising in Milan. It has been my really first gym, I’ve been training hard learning the art of craft and after a year i became Junior Art Director.
Few months later I started a short freelancing period working with some agencies as Art Director and Graphic Designer as well. In February 2013 I landed in Italia Brand Group where I’ve been working across on and off line projects as Art Director for three years. In March 2016 I’ve started a brand new adventure in M&C Saatchi Milan, where I’ve been mainly dedicated to the Italian communication for BMW. I also worked for Sky and for the launch campaign of E.ON in Italy. One year later I’ve been recruited at Leo Burnett Milan as Senior Art Director where I currently work on client such as Polaroid Eyewear – Safilo Group, McDonald’s, IQOS – Philip Morris International, Maserati, FCA Fiat Chrysler Automobile EMEA.